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The Business of Booze The Business of Booze The Business of Booze

Luce Line Brewery   Visit Website

12901 16th Ave N,
Plymouth, MN 55441
(763) 324-8114

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Thursday, June 11, 2026 4:00 PM - 6:00 PM Central Standard Time

The Business of Booze pulls back the curtain on one of the most dynamic—and delicious—industries around. Join us for an insider’s look at how craft distilleries, boutique wine labels, innovative breweries, and beverage startups are reshaping the market, building brand loyalty, and navigating the regulatory maze. Whether you're a curious consumer, aspiring entrepreneur, or seasoned industry pro, this event offers spirited conversation, expert insights, and maybe even a taste or two. Come raise a glass to the strategy behind the sip.

CPE Learning Objectives:

  • Analyze key business strategies used by breweries, distilleries, and beverage startups to build brand identity, navigate regulatory frameworks, and scale operations in a competitive market.
  • Evaluate current trends and challenges in the alcoholic beverage industry, including consumer behavior shifts, sustainability practices, and the impact of tariffs and legislation on production and distribution.
  • Identify effective marketing and partnership models that drive growth and customer loyalty across craft beverage sectors, with insights from industry professionals and case studies.

Agenda:

  • 4:00 PM – 4:30 PM Registration, Networking, Beverages
  • 4:30 PM – 5:30 PM Panel Presentation
  • 5:30 PM – 6:00 PM Networking, Beverages, Close

Free parking

Earn 1 CPE credit while exploring timely, relevant content designed for today’s finance professionals.

*Individuals who register as a Qualified Prospective Member must meet FEI's Membership Qualifications.


Speakers

Patrick O’Shaughnessy

Co-Founder

O’Shaughnessy Distillery

Mitch Means, CPA

Director of Tax | Treasury & Risk Management

Johnson Brothers

Tim Nauman

Owner

Luce Line Brewery

Ben Banks

Owner

Sovereign Wine