From Royalties to Revenue: Using AI and Licensing Intelligence to Improve Financial Forecasting

Presented by FADEL

Licensing can be a significant revenue stream for media and entertainment companies, but forecasting performance across contracts, royalties, minimum guarantees, products, and markets can be complex. As licensing programs expand across consumer products, experiences, and new channels, finance teams need better ways to understand performance and anticipate what comes next.

In this session, our speakers will explore how finance teams can combine licensing intelligence, predictive analytics, and AI to move beyond historical reporting toward more forward-looking financial analysis.

Attendees will learn how to:
•    Improve licensing forecasts by connecting historical performance, contractual terms, and royalty data.
•    Use predictive models to uncover trends and anticipate future licensing outcomes.
•    Identify risks and opportunities, from underperforming properties and minimum guarantees to areas of potential growth.
•    Turn data into actionable insights that support faster, more informed strategic and operational decisions.
•    The session will combine a finance-focused discussion with practical examples of how AI can be applied to licensing data to improve forecasting, planning, and decision-making.

1 CPE Credit | Field of Study - Finance

Financial Executives International (FEI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:  www.nasbaregistry.org.